Kanye officially premiers the video to his new joint. Click HERE to watch it!
Pitchfork caught up with some of the contributors to Kanye’s Yeezus album, including Hudson Mohawke, Justin Vernon, Travi$ Scott, Mike Dean and more to speak on the process of making of the album.
On Making “I AM A GOD”
Noah Goldstein: The very first time I heard Kanye say “I am a God,” we all were like, “OK, that’s where we’re going– let’s go all the way there.”
Hudson Mohawke: “I Am a God” was one of the first songs he had for the record. It was like the blueprint. The original version was even more directly in-your-face and aggressive than the final, but given the song’s title, it didn’t need this fucking apocalyptic, earth-shatteringly massive production to get its point across.
Noah Goldstein: If you watch LeBron dunk in the middle of a game, you’re gonna get up and freak out. And it was like that when Kanye spit the first verse of “I Am a God”. It was really fucking early in the morning, and he just came downstairs, and was like, “Yo, let’s go.” It was the most emphatic performance. I was like, “Holy shit!” [laughs] I stopped and hit save really quick and thought, “Fuck, I gotta back up the drive right now, man. That was crazy.”
He does that shit a lot. He did it on “New Day” as well, from Watch the Throne. We were set up at the SoHo Grand, and he came in at fucking 9:30 in the morning and was like, “Yo, I got the ‘New Day’ verse, bring it up.” Then he spit it. I looked at him, like, “For real, man? That just happened? You just did that shit?” He just smiled at me.
Read the entire article HERE
He makes some great points. Some GREAT points!
Famed television and radio host Charlamagne tha God explains why he thinks Kanye is contradicting himself with the message he’s sending in “Yeezus,” and the way he’s living his life. Charlamagne also reveals why he thinks Kanye is “bamboozling” everyone with the way he’s acting.-via Vlad TV
West was my slave name, Yeezus is my God name. #Respect! Let the controversy begin!
Last night an A-list hip-hop crowd——including Jay-Z, Beyonce, and Busta Rhymes—came out on a rainy Monday night and packed into Milk Studios in Manhattan’s meatpacking district for a chance to hear Kanye West’s long-awaited sixth solo album, Yeezus. One thing that became very clear is that Kanye has a taste for dancehall. Check out this new track featuring a major Beenie Man sample.
This is the epitome of great marketing. Kanye West took to 66 buildings across the globe (locations can be found on his website) to premiere his new song “New Slaves” against the sides of them. Here are the Brooklyn, Toronto, and Chicago premieres. Shout out to 2DopeBoyz
Bedford St. in Brooklyn, NYC
Royal Ontario Museum in Toronto, Canada
Wrigley Field in Chicago, IL.
While at the Adult Swim Upfront Party at the Roseland Ballroom in New York City Kanye West debuted some new material. You can check it out below along with his famous never ending rants…and please, do remember that he’s not a celebrity!
During his show at the Heineken Music Hall in Amsterdam Kanye West gave us another rant.
Damn…Kanye went HAM at his show at the Hammersmith Apollo in London. I wonder what made him go off like that, I know he’s Kanye and doesn’t need a reason to rant on about whatever he feels like ranting on about but…I actually felt some of the things he was saying. I guess when you make a certain amount of money you start to question things, idk…but it makes for a good show. Maybe that’s it.
2 Chainz talks to Ashanti about his early days as Tity Boi with Lil Wayne and working with Kanye West on “Birthday Song.”